No longer posting on your company blog can happen innocently enough. You probably decided to skip a day or a week because of all your other work deadlines. Before you knew it, months had gone by without a post. Now, you’re wondering if you should resume posting or not, or whether just to kill your […]
With 1,000 clients, it was difficult for this digital marketing agency to be in touch regularly with all of them. Raven allows them to be proactive and never worry about reporting again.
We will walk you through a three-step process that can greatly speed up and improve your keyword research by eliminating a lot of the guesswork.
A lot of people do not pay attention to Bing SEO or ranking factors and purely focus on trying to rank in Google and nothing else. However, over the last couple of years, Bing’s market share has been slowly increasing as Microsoft challenges Google in the search arena. The Big Bing Has Already Happened Mozilla […]
Marketers instinctively realize that referrals and word of mouth and are important to growing a business and a brand. There’s evidence to back this instinct up: a three-year study of German bank accounts found that referrals are both more loyal and more valuable customers. Certain brands are so successful at this that they inspire levels of […]
How often do you hear someone making fun of their clients? It irks me. I don’t hear it every day, but I do hear it. Usually, it’s related to a client not understanding some technology. I’ll be the first to admit I’ve been guilty of earning a quick laugh at a client’s expense, but please call me […]
Last month, we looked at how to impress the heck out of a potential client by building a sexy marketing report. This month, we’re going to make sure there’s nothing boring about the updates your clients receive from you. In contrast to the information-heavy marketing proposal that is meant to win a potential client over […]
It can be hard to explain what SEO is, let alone articulate exactly how one becomes a great SEO. It requires knowing who to trust, creating strategies that work for unique clients, mastering SEO tools, honing technical skills, and a lot of patience. Luckily, the SEO community is incredibly generous with their knowledge. I recently stumbled […]
Sometimes a prospect’s website needs a lot of work and it’s obvious. So how do you break the news without being harsh? Some prospects know they are behind the times while others don’t. So tack is important until you understand what a prospect already knows about the performance of his website. The trick is to use […]
If you’ve been scouring the Web for the ultimate SEO checklist, look no further. This infographic is so good, we wanted to share it with our readers.