Some businesses hire great consultants and agencies, and they get great traffic and conversions – but they don't get an increase sales.
Sometimes failure is a good thing, because it provides you with data that you can use in the future. I know others agree with this concept as well.
However, a reputable consultant or agency wants people to trust the services they provide, and they don’t want a complaint online (or elsewhere). So when you are blamed, then what?
None of us are perfect, but I have found some common issues at play when clients blame us for lack of sales.
Let’s look at two examples of what SEO couldn't fix – and the key to keeping your reputation intact when clients place the blame on you.