The 82 unlikeliest sources to help you learn online marketing

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Sometimes being original is hard.

Sometimes you just wanna do anything but write that blog post.

And when these two universal truths combine, we get the content marketer’s standby: the ol’ compare-two-things blog post.

They usually have a headline like “X things Y can teach you about Z,” and they either:

  • capitalize on a pop culture moment or figure
  • provide specific instruction from a universally understood source or
  • just let the writer write about something he or she really, really likes.

Sometimes they teach you things. Sometimes they don’t.

As an experiment, I gathered up as many of these unlikely sources as I could find. I’m not here to hate — at least one of these links is mine — just to tell you that these sources that can teach you something about marketing are officially taken.

Update: OK, it’s far more than 67 sources now because I forgot some awesome posts. I don’t feel like doing the math again though. Just go with it.

40 unlikely things that can teach you about SEO

    1. A 67-year-old grandma

things that can teach you about SEO

    1. Porn –>
    2. Freud
    3. A gold mine
    4. Christmas
    5. Wikipedia
    6. Alterac Valley
    7. Your girlfriend
    8. Super Bowl commercials
    9. Bill Belichick
    10. The World Cup
    11. The Premier League
    12. Fishing
    13. Baseball and poultry
    14. Table tennis
    15. Professional blackjack players
    16. George Costanza
    17. “Jersey Shore”

Bob Dylan picture

  1. Vinny Chase of “Entourage”
  2. “Prison Break”
  3. Famous TV catchphrases
  4. Bob Villa
  5. Bob Dylan –>
  6. Deep Purple
  7. Hip-hop moguls
  8. Queen Latifah
  9. Die Hard
  10. James Bond
  11. The Godfather
  12. An old man and a fish bowl
  13. My Little Pony
  14. Jimmy Carr’s tax avoidance apology
  15. Fatherhood
  16. Steve Jobs
  17. Matthew McConaughey’s abs
  18. Selling knives
  19. World of Warcraft
  20. The Hunger Games
  21. Your mechanic

18 unlikely things that can teach you about social media

    1. Social drinking

Farmer in the field

  1. Food trucks
  2. A local burger joint
  3. Farmers –>
  4. Chefs
  5. Rhinestone pumps
  6. Moneyball
  7. “Gangnam Style”
  8. Lady Gaga
  9. David Bowie/Ziggy Stardust
  10. Your local radio station
  11. Tennis
  12. Kobe Bryant
  13. “American Idol”
  14. Conan O’Brien
  15. Proctology exams
  16. Masturbation

7 unlikely things that can teach you about content/writing

toddler with his ice cream

  1. A baby
  2. Toddlers –>
  3. Dr. Seuss
  4. Bacon
  5. The Victoria’s Secret Fashion Show
  6. The Choose Your Own Adventure books
  7. “Mythbusters”

8 unlikely things that can teach you about email marketing

  1. “Lost”
  2. “Sesame Street”
  3. Santa
  4. Your toddler (yes, again)
  5. Slankets
  6. LOLcats
  7. Flash mobs
  8. Jerry, Elaine, George and Kramer

8 unlikely things that can teach you about marketing

squirrel Picture

  1. A triceratops
  2. Michael Phelps’ 19th Olympic medal
  3. The royal wedding
  4. A blind squirrel –>
  5. A half marathon
  6. Toddlers (why so much with the toddlers, parent marketers?)
  7. Tyler Durden
  8. Eminem’s Chrysler commercial

And finally, a shout-out to our PPC friends, for whom I could only find one example of this phenomenon: What J.K. Rowling Can Teach PPC Marketers About Reaching Ideal Prospects. Where ya at, PPC-ers?

Photo credits (from top): TheBusyBrain ; the_toe_stubber; oetting ; ibz_omar ; Bev Goodwin ; Tomi Tapio via Compfight cc

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