Raven Tools

New Marketing Reports
By Jon Henshaw

July, 2014

Sneak Peek: Raven To Launch New Reporting Engine

A lot has changed since we first launched our reporting engine seven years ago. Mobile has taken over most of our lives, and we’ve come to expect a lot more from our online reporting software. While Raven’s reporting engine has served our customers well, we realized it was once again time to exceed expectations. We set […]


Raven's Status Update Wizard
By Nicolette Beard

July, 2014

New Feature: Find Out What the Wizards at Raven are Solving

If you’ve ever attended one of our online marketing training classes, then you may recall hearing a trainer refer to our behind-the-scenes wizardry. Today, we’re giving you a look behind the curtain with two new pages. Raven Software Updates We just launched a changelog for software updates. Changelog is one of those words used in IT […]


Click Consult UK Team Photo
By Nicolette Beard

July, 2014

Agency Team Finds Raven Indispensable!

Not every company can boast customers who want to shout their praises. Raven’s been fortunate. It seems as though every month we get emails from customers asking how they can be featured on our website or in our newsletter. Click Consult, a U.K.-based digital agency, is one such customer. They’ve been using Raven for nine […]


marketing data sources for reporting
By Nathan T. Baker

July, 2014

Moz and Majestic Make Beautiful Babies Together

Beautiful people make beautiful babies. In the same way, a data mashup can be a beautiful thing when great data comes together from two sources. In Raven software, you’ll find data mashups around every corner, so we’re familiar with what makes a great one. First, a data mashup is great when there are high quality data sources […]


Google Analytics eCommerce Data
By Raven Tools

July, 2014

Video: Google Analytics eCommerce Data Mini-Tutorial

Where do I find my eCommerce data in Raven’s Google Analytics section? Go to the Campaign menu, and navigate to Google Analytics. Within Google Analytics, you will see tables. Of these tables, you can choose Table Content. Once you choose eCommerce, then the data in that table will be based on any eCommerce you have synced up within […]


Google Analytics Advanced Segments
By Heather Haley

July, 2014

Video: Google Analytics Advanced Segments Mini-Tutorial

Can I implement Advanced Segments from Google Analytics in Raven? As a matter of fact, yes you can! Go to the Campaign menu, and navigate to Google Analytics. You’ll see a side menu within Google Analytics. Advanced Segments has its own drop down menu. GALaunch Videos-AdvSeg-Final The data in Advanced Segments are automatically populated from within Google Analytics. […]


Google Analytics Adwords Reports
By Heather Haley

July, 2014

Video: Google Analytics Adwords Reports Mini-Tutorial

Does Raven incorporate Google AdWords data into my Google Analytics data? As a matter of fact, it does. Go to the Campaign section, then navigate to Google Analytics and click on the AdWords link. By linking your Google Analytics and Google AdWords accounts, Raven software allows you to see the entire picture of customer behavior. From […]


Google Analytics Social Networks Reports
By Heather Haley

July, 2014

Video: Google Analytics Social Reports Mini-Tutorial

What kind of data about Social Networks can you find in the new Raven Google Analytics? Navigate to the Campaign section in the side menu, and click Google Analytics. Then scroll until you see the plus sign next to Social, and we’ll show you. GA Launch Videos- Social-Final First, you’ll see an overview. This is an overview of […]


Google Analtytics Audience Segments
By Heather Haley

June, 2014

Video: Google Analytics Audience Segments Mini-Tutorial

Can Raven tell me about my website’s audience? Of course it can! With our new Google Analytics upgrade we can give you all kinds of information about the people visiting your website. Navigate to the Campaign section of the side menu, and select Google Analytics. Click on the plus sign next to the Audience section, and […]


Google Analytics Goals
By Heather Haley

June, 2014

Video: Google Analytics Goals Mini-Tutorial

Does Raven provide data on my Google Analytics Goals? As a matter of fact, it does! Go into the Campaign menu > Google Analytics, then click on Goals within the Google Analytics section. You will see a line graph where you can view Goal Completions as well as your Goal Completions compared to the previous period of […]


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