Measure what matters
If you can’t measure it, it doesn’t matter. That’s especially true of online marketing.
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See the impact of your campaigns with Google Analytics traffic and goal data. -
Show results with Facebook Insights data.
What You Get
- Google Analytics traffic data tied with all metrics
- Facebook Insights and Twitter metrics
- Email campaign metrics and GA integration
Raven reduces the tediousness and stress of online measurement. Having the end of the month back is a benefit our customers love most.
See the big picture with Google Analytics
“I’ve been using Raven with several of my clients and find that the Google Analytics integration and reporting/dashboard capabilities are fantastic for keeping my clients engaged.”
BusinessHut
You can authorize your Google Analytics account so Raven retrieves the most recent data, including goal conversions, when you need it.
Best of all, you can authorize separate Google Analytics accounts for each website you’re monitoring.
Built-in keyword and social analytics
Raven’s simple, seamless integration of Google Analytics makes it easy to see:
- SEO traffic from keywords. Using the Keyword Insight tool, you can also explore bounce rate and goal conversions for certain keywords.
- Twitter traffic and goal conversions.
- Facebook Insights and goal conversions.
Show progress with Twitter analytics
Every Raven account allows an unlimited number of Twitter accounts. For each Twitter account, you can see:
- Tweets – posts, mentions, and replies
- Mentions – replies and retweets
- Connections – followers and friends
- Traffic – Google Analytics visits and goal conversions
Quickly choose a data range to show activity over a specific timeframe. Raven also shows comparison data versus the same prior period.
The whole picture with Facebook Insights
Every Raven account allows an unlimited number of Facebook accounts. For each Facebook account, you can see Facebook Insights, including:
- Likes
- Reach
- Talking About This
- Traffic — Google Analytics visits and goal conversions
Watch the progress of YouTube videos
Metrics for authorized YouTube accounts include:
- Views – upload and channel
- Subscribers
- Traffic — Google Analytics visits and goal conversions
Email + Google Analytics = Conversion insight
Email is still the conversion king. With Raven, you can authorize email accounts from Campaign Monitor and MailChimp to track:
- Opens
- Clicks
- Email bounces
- Bounce rates for referral traffic
Best of all, Raven can track Google Analytics goal conversion resulting from email.




