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You’ve probably used Raven’s social media tools to post to Facebook and Twitter. But did you know how easy it is to track your campaigns right through Raven? Campaign variables allow you to tag all the links you send out via social media channels to …
Raven’s Link Manager is an excellent way to organize all of your link-building efforts, and the option to assign links to a user is especially helpful if you have a large team of link builders. You can easily assign links to sub-users on your account …
With the amount of data that you can analyze in Raven, tags are a huge organizational help. But if you haven’t been tagging consistently, don’t despair: You can bulk-tag your data to save time and effort. What can be tagged in Raven: Keywords (Site > …
The Link Manager is one of Raven’s most popular features, and it’s also one of the most robust – which means there are a few things it can do that you might not be aware of. You probably know you can export and import links, …
Whether you’re researching your own URL to get an idea of keywords you might want to track in SERP Tracker or getting the rundown on a competitor’s paid and organic keywords, Raven’s domain research (found at Research > Websites > Research Assistant) is a very …
Raven recently released new social tools, including a completely ravamped Social Monitor (found at Social > Monitor). Powered with data from uberVU, it taps into millions of conversations on more than 20 social networks — including Twitter, Facebook, Flickr, YouTube and WordPress — to display …
Researching the number of keywords your website has in common with your competitors is helpful. Being able to see what those keywords are is even better. That’s why Raven’s domain comparison report provides this and more. To create the report, go to Research > Websites …
Reporting on a keyword’s change in rank is helpful, but what if you only want to share the current rank information? If you’d like to run a SERP Tracker report that doesn’t include a change in ranking—either positive or negative—for keywords, head over to your …
White labeling with your own branding is a powerful feature in Raven, and can make for some snazzy reports generated in the Report Wizard. And if you ever need to run a quick report directly within a particular tool in Raven, don’t worry—you can control …
If you’re tracking Google Analytics goals, you can also display and report this information within Raven. Once you have set up your goals in Google Analytics, head over to Raven and go to Metrics > Google Analytics. Select the “Customize Tool” icon (the wrench). In …