Quickly report connections
between events and analytics
When a major media outlet links to your website, what happens to your traffic and engagement metrics? How much of a spike do you see on Twitter or Facebook during a social media contest? Overlay event data with social media metrics and Google Analytics reports. Connections will be easier to spot.
Discover what effect offline marketing
has on your online marketing
Product launches. Print advertising. Event sponsorships. These offline marketing techniques can directly influence traffic and engagement on your client’s website or boost social media awareness. Save these to Event Manager, too, for even more insight.