Raven SEO Weekly Digest – Issue 12
Google’s Final Score
Google’s fourth quarter and fiscal year 2007 financial results have at last been revealed. The Search Engine Journal has the full lowdown. It’s interesting to see that the expectations were short of some market bystanders. It’s staggering to me to see just how much money AdSense is generating for Google — $1.64 billion of total revenues in the fourth quarter of 2007.
Delve(r) Into Social Search
Start-up here, web 2.0 social site there, but where does that leave search in the overall grand scheme of things? Those of you who use social media as part of your SEO campaigns know the power and impact that it holds. But what if social media profiles could be utilized to improve the relevancy of SERP’s? Delver will compile data and prioritize SERP’s based on a users network. I think the ultimate question you have to ask yourself, is are you willing to sacrifice your privacy for a further improved search experience?