Friday, April 2nd, 2010
This week’s SEO Weekly Digest will be in honor of April fools. You have been warned. Dear Internet, Meet Facebook Status Optimizer SEOmoz’s faux Facebook Status Optimizer caused quite a stir, and why not? Just who wouldn’t want their Facebook status optimized? Facebook is unique in that it is able ...
Friday, March 26th, 2010
Qualifying SEO clients; Keeping Pareto at Bay SEO Dojo Sensei David Harry’s post at the Search Engine Journal this week talks about qualifying clients. David talks about qualify the project, qualifying the client/contract, qualifying yourself, and putting it altogether. Taking on new clients can be daunting, without due diligence you ...
Friday, March 19th, 2010
SEO Trademark Registration Terminated In one of the most selfless acts this industry has ever seen, Rhea Drysdale took on an immense challenge and conquered. In short, she used her own money, filed a notice of opposition to Jason Gambert’s “SEO” trademark application, and won. Let’s just put it like ...
Friday, March 12th, 2010
20 Tips To Search Conference Success Conference season is upon us already, and as Search Engine Marketers, some of us need a little help at being more social. Fortunately, Josh Dreller gives us 20 pieces of advice to help us get the most out of the next conference we attend. ...
Friday, March 5th, 2010
SMX Coverage For those of you who weren’t able to attend SMX West in Santa Clara this week, fear not – Lisa Barone over at Outspoken Media did a stellar job liveblogging. To see the sessions which were liveblogged, head on over to the Outspoken Media blog for more SMX ...
Friday, February 26th, 2010
Woulda, Coulda, Shoulda Had Success with Affiliate Marketing Sugarrae tells it how it is. If you’re an affiliate marketer and you haven’t read any Sugarrea’s previous posts on the subject, then go do it. Once you’ve done that, you need to check out the most recent post. In it, are ...
Friday, February 19th, 2010
3 Reasons PR & Communications Pros Need to Know SEO PR Agencies and professionals have not always been engaged in Social Media or even thought it could be useful. With consumers spending increased time online and in Social Media, how can PR people use and utilize SEO to provide better ...
Friday, February 12th, 2010
Monitoring Your Local Business in Real Time Foursquare and Yelp are fairly synonymous with local search. But how should business go about using these services to monitor or interact with their local customers? Matt Siltala’s post at Search Engine Journal provides practical advice for business owners looking to get the ...
Friday, February 5th, 2010
Using the hReview Microformat for your Review Pages If you’re an SEO and you haven’t investigated the use of Microformats on your website, read this post by Richard Baxter, in which he highlights the use of Microformats for your review pages, and explains how the hReview Microformat can be implemented ...
Friday, January 29th, 2010
Ultimate Conversion Optimization Reading List SEO and Social Media are both very good methods of driving traffic. But if your site isn’t optimized for conversion, you could be losing out on some serious revenue. In his post today, The Grok says: Good conversion optimization should focus on uncovering and understanding ...