The 10 golden Easter eggs of Raven
Written by Don Rhoades | Posted on April 6th, 2012
Raven Tools’ website offers many well known tools and resources. But there are also several hidden gems, camouflaged among the rest of the fantastic tools that make research and reporting quite a bit less daunting. There are some integrations you may not know about, some in-depth resources and inspiring and actionable blog posts from guest …
Raven’s Ultimate Lists for Internet Marketing
Written by Raven | Posted on January 3rd, 2012
Ultimate list of blogging tools for pros It’s easy to find a good list of tools for beginning bloggers. But those of us who have been blogging for years often know about most of them. We asked professional bloggers what they use and recommend to come up with this ultimate list of tools for pros …
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New Resource Guide: Competitive SEO Analysis
Written by Taylor Pratt | Posted on November 2nd, 2011
Competitive SEO analysis has always been a passion of mine. I’ve always found it to be one of the best areas for inspiration and, well, free advice. When done correctly, competitive analysis can save you hours of time from a research standpoint, and it can greatly increase your chances of succeeding in SEO. From keyword …
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Ultimate list of PPC advertising tools
Written by Demian Farnworth | Posted on October 13th, 2011
The Internet is a killer place to advertise. Since 2006, the percentage of online advertising spend has grown from 6% to 13.3% of total media expense. That’s $16.9 billion to $42 billion. There’s good reason for that. Unlike traditional advertising channels, online advertising is less expensive, far faster to market and easy to measure. Good …
21 PPC articles to bookmark now
Written by Arienne Holland | Posted on August 10th, 2011
Jon Henshaw is an SEO guy through and through. Taylor Pratt is all about actionable metrics. Courtney Seiter can plow through some social media like a mule on steroids, and Alison Groves is speaking about customer care at the New York Social Media Club this very day. I preached quality content before content got itself …
New Feature: Raven Setup Guides
Written by Alison Groves | Posted on July 11th, 2011
Get ready. Get set. Go! At Raven, we made it easy for you to “get ready” for your Internet marketing campaign: all you have to do is sign up for a free 30-day trial. And once you’re using the platform, it’s easy to “Go! Go! Go!” It’s for the “get set” part in the middle …
Raven’s favorite project management tools
Written by Arienne Holland | Posted on May 11th, 2011
There’s anal, super anal and OCD anal. Raven has all three types of planners on its team. Although our development team sticks with Basecamp for select projects and OmniPlan for Gantt charts, we marketing and product dreamers can’t commit. Finding “the next best thing” is in our blood (and our job descriptions), and lately we …
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Creating content that gets natural backlinks
Written by Jonathan Souza | Posted on April 20th, 2011
We all want high quality backlinks to our sites. But here is the question: If you came across your site and were not aware that it was yours, would YOU link to it? Is it so remarkable and extraordinary that even a seasoned website owner like you would want your blog readers to know about …
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SEO Competitor Analysis Checklist
Written by Taylor Pratt | Posted on October 19th, 2010
Update Nov. 2, 2011: We’re excited to announce that we have released a full Competitive SEO Analysis Guide that helps explain how to execute each section of the checklist. The guide is available in both HTML and PDF format. About two weeks ago I had the pleasure of speaking on a Competitive SEO panel at …