The Raven Archive

Archive for the ‘ Raven ’ Category

Complain to Kristy Bolsinger. She Says ‘Thank You’

Wednesday, September 1st, 2010

Kristy Bolsinger is the Social Media Marketing Strategist at RealNetworks, primarily for the GameHouse.com team. Her job falls in the online marketing and customer acquisition group — a fairly unique place for the “social media” person to sit. One problem a lot of companies have is deciding who does what ...

Tip Tuesday: How To Assign Blog Comment Tasks

Tuesday, August 31st, 2010

A few days ago I was chatting with a buddy who said, “I wish Raven had a way to assign responding to a blog post to someone else in the organization.” We didn’t build Raven Tools with this specific function in mind, but we did build it to be as ...

Raven Hires Four Smart (Ass) People

Tuesday, August 31st, 2010

The One Whose Wife Bakes Cookies For Us Jeff Crump joined Raven Internet Marketing Tools as an art director. Crump has more than six years of experience in graphic design, and most recently was Creative Director at Latocki Team Creative in Nashville. Jeff’s daily duties involve design, illustration and jumping ...

Feature Friday: Raven Grants Feature Requests Galore

Friday, August 27th, 2010

Feature Friday has been on vacation the past couple of weeks. We had updates we wanted to debut, but we ran into snafus. Such is the reality of software development. We have been busy smashing bugs and also working our way through several frequently requested features. Here are the highlights ...

Four Free Raven Tools Training Webinars

Thursday, August 26th, 2010

Whether you’re a new or longtime user, you’ll benefit from at least one of the upcoming Raven Tools webinars. Here’s a sneak peek: “White Labeling with Raven Tools” Tuesday, August 31, 2010 at 3 p.m. CST Raven Tools has a variety of white-labeling features that allow you to completely customize ...

Case Study: How BancVue Interactive Uses Raven

Wednesday, August 25th, 2010

Timothy Nobles is the Director of SEO for BancVue Interactive (formerly FIRST ROI), based in Austin, Texas. Timothy used Raven Internet Marketing Tools since its inception at two different companies with reseller models that focused primarily on local search. Both companies operated under fast-paced, high-stress environments, and we were curious ...

How (and Who) to Ask for Help with Raven Tools

Tuesday, August 24th, 2010

As Raven’s User Experience Manager, my goal to make sure that every single one of our users receives the best support possible. If it weren’t for you, there would be no us, and that’s something I take extremely seriously. When you need help: If you’re working in the system and ...

Personal Branding is Bullshit

Friday, August 20th, 2010

Let me rephrase: “personal brand” is a made-up term for “person.” A company needs a brand, an identity. A company is paperwork filed with the government. A logo, a slogan, a design style, an advertising or marketing campaign — these things help create a personality for the company. This week ...

Tip Tuesday: Team Link Building with Raven Tools

Tuesday, August 17th, 2010

For many of us, there is more than one cook in the link building kitchen. Link building with multiple people generally is inefficient, and as a result, reduces the amount of time those people could be spending building even more links or some other value-added online marketing effort. Raven provides ...

Feature Friday: Updates to Link Manager, Twitter, SERP Tracker and AdWords

Friday, August 13th, 2010

The big news this week was the launch of our new Twitter tool! The tool automatically monitors Twitter accounts, schedules tweets, provides interactive views for the timeline, mentions and your profile views, and also outputs professional campaign reports for clients and managers. We have several updates to tell you about: ...