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Social Media Archives

Liveblogging Social South – Day Two

I wake up at 7am on Saturday mornings for very few reasons, but I did it today for you, Social South. Day two of #soso is just presentations in the morning, and then roundtables in the afternoon. I’ve really enjoyed my time here, and would … Read More

Live Blogging Social South

I made the trek to Birmingham, Alabama last night to attend Social South, a social media conference focused on those of us working in the medium in the south. Located at Innovation Depot in downtown Birmingham (that resembles a concrete bunker, and you know how … Read More

Raven on Facebook

We’re starting to increase our presence on Facebook. We have a public fan page and also a group. The group will be used for Internet Marketing discussions and will be more industry focused. While the fan page will be for keeping everyone up-to-date on events, … Read More

The Facebook Vanity URL Fiasco

At the stroke of midnight on Friday, June 12 (technically Saturday at 12:01 AM EST), geeks all around the world will frantically login to Facebook with the attempt to land as many great vanity URLs as they can. Unsuspecting businesses around the world will think … Read More

Forget About Relationships, Twitter is the Perfect Channel for Support and Push Marketing

Twitter gurus will try to tell you that Twitter is only for relationships. However, they are wrong on both accounts. They are neither gurus (a ridiculous term for anyone to give themselves) and Twitter can be used for much more than relationships. Saying that Twitter … Read More

How Twitter Almost Sold Me A New Car

I’m in the market to buy a new car, so on a whim, I thought I’d try a little experiment. See, here’s the thing, if I’m going to spend $20k or more on one item, why should I be the one who does all of … Read More

Twitter is for Marketing, Just Ask Twitter

I find it fascinating when I read about people balking or cringing at the way Guy Kawasaki uses Twitter for marketing. It’s as if he’s paving the way for the Twitter apocalypse and is destroying everything Twitter was meant to be. In reality, that couldn’t … Read More

Why Twitter is Not About the Numbers

At TwitterCon PubCon last week, there was a lot of talk about everyone’s favorite micro-blogging service, Twitter. It’s a high-impact, high-volume platform that every Internet marketer should be using. However, the dependency on just how we are using, and more importantly, how we are measuring … Read More

Step-by-Step Howto Guide for Marketing on Twitter

I was on a great Twitter Marketing panel with Dave Snyder, Lee Odden and Dan Zarrella at PubCon South 2009. My presentation focused on how to get started on Twitter, and how to best engage it to market your business. This article includes the notes … Read More

It’s Probably Twitter Spam If…

They just tweeted this: “RT @garymccaffrey has a crazy idea. 19,530 new twitter followers in 30 days? Check it out http://tweetergetter.com @username” Their profile links to a Squidoo page Their profile links to a landing page They’re following 4,000 people, but only 5 people follow … Read More