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SEO Archives

Site Review: Optimizing CardroomSupply for SEO

Every now and then I like to do quick site reviews for search engine optimization. Most sites suffer from the same problems — lack of semantic structure, poor information architecture and using images in place of text-based titles. CardroomSupply is a perfect example of one … Read More

Search Engine Optimization and Marketing Roundtable

Sitening is proud to host the “Search Engine Optimization and Marketing Roundtable” for the Nashville Technology Council. The event will be held on Thursday, January 4, 2007 from 4-6:00 PM at Montgomery Bell Academy. This roundtable event will focus on tips and strategies for increasing … Read More

Google Updates Webmaster Guidelines

Google recently announced that they’ve made a change to their algorithm that now permits a parameter that is commonly used in the URLs of dynamic websites. On the Official Google Webmaster Central Blog, Venessa Fox stated: Don’t use “&id=” as a parameter in your URLs, … Read More

Corporate Link Bait Examples

There’s been a lot of buzz lately about link bait. Link bait is a term used for creating content that will get people to link to it. It’s not a new concept, but now it seems to have an semi-official term. Link bait is important, … Read More

GOV & EDU Links Are Dead! Long Live GOV & EDU Links!

For a long time, many search engine optimizers (SEOs) believed that links from government and education websites would help commercial sites perform better in search engine results pages (SERPs). However, that started to become a myth as many SEOs began to debunk it on their … Read More

Google’s Binary Search May Propel New Security, Copyright And SEO Initiatives

A recent PC World article, “Google’s Binary Search Helps Identify Malware“, shed light on a little known feature of Google’s search engine the ability to search binary files. Google is enabling security vendors like Websense to detect websites that deliver malware to Internet users. In … Read More

Google Sitemaps Provides Penalization Notification and an Updated Design

It’s been a long time coming, but Google has finally found a channel to communicate with webmasters — Google Sitemaps. One of the biggest frustrations for webmasters is when your website drops or disappears from Google’s index. The only way to find out if your … Read More

“Web Design” Out, “SEO Web Design” In

I was having some fun with the newly released Google Trends. Out of curiousity, I wanted to see how popular the keywords “web design” have done over the years. To my amazement, there’s been a downward trend for the past few years. “Web Design” I … Read More

Web Directories And SEO

There’s been a lot of buzz lately about Web directories and their relationship to SEO. This can be seen in recent articles by Aaron Wall and Loren Baker. Although Web directories have become as ubiquitous as AdSense spam pages, there are a few out there … Read More

How to Make a Small Business Website Stand Out in the SERPs

The Register reported on new research that suggested “49% of small businesses fail to submit their company’s website to search engines.” Furthermore, only “2/3 of Internet users told researchers that they only look at the first two pages of their online search results.” This is … Read More