Wednesday, June 23rd, 2010
We’re very excited to announce that Raven will be a premier sponsor of BlueGlass LA 2010! BlueGlass LA is a new conference that focuses on providing the highest quality of information, from the industry’s most knowledgeable experts in an intimate setting. We knew as soon as this conference was announced ...
Wednesday, May 19th, 2010
Rhea shows graphs of stock prices for B.P, Goldman Sachs, Toyota. Typing just toy or toyota into Google and they offer toyota recall as a suggestion. Google Suggest is driven by the number of searches for the query. Look up toyota recall, Toyota now have subdomains and their main domain, ...
Wednesday, May 19th, 2010
“In-House SEM: How to Get What You Want” – Dan London The CEO says “Why are some results highlighted in yellow?” The Lead Engineer says “What exact percentage of my work impacts Google? I read on Wikipedia that Google doesn’t even look at the copy on a page to determine ...
Wednesday, May 19th, 2010
“PPC’s Biggest Success Factor (where the money is really made)” – Timothy Seward The tale of two clients (advertisers) who are in the exact same industry. Client 1 One client can spend $5 p/opt-in. With around 30-35k p/month. Client 2 The other client can spend $7 p/opt-in. With around 240k ...
Wednesday, May 19th, 2010
David normally gives speeches on pragmatic topics – not today… The future is happening faster than ever (Velocity of change is accelerating): A 2006 TED Conference video clip is on screen with Jeff Haan standing over a multi-touch sensor using both his hands and various different motions. The TED audience’s ...
Tuesday, May 18th, 2010
This is the final panel of the day with Ty Downing ready to get everyone underway… “Deconstructing Twitter” – Chris Harrington There is a misconception when it comes to the meaning of the number of followers. Steve Wozniak (on the big screen). Image of Steve on Dancing with the Stars. ...
Tuesday, May 18th, 2010
Social Media can be overwhelming You can’t actually make money from Social Media right? Wrong. A lot of people just jump into Twitter because they think they have to – but they don’t have any strategy. Trust Me: You are not that one magic company, business, vertical, or person that ...
Tuesday, May 18th, 2010
“The Latest Social Media Tools From The Experts” – Joanna Lord Tools platforms, software – anything which makes Social Media easier. We won’t be talking about the latest Twitter tools Social Media is a hot mess – we have tools to manage our tools. Platforms and campaign level management which ...
Tuesday, May 18th, 2010
“Utilizing Content and Site Aggregation for Social Media Marketing” – Brent Csutoras Brent has been doing Social Media since it took 15 diggs to get to the front page of Digg (a long time ago). 80% of Brent’s conversations with clients is about content. Quality content is extremely important in ...
Tuesday, May 18th, 2010
It is busy online. Sarah offers up some stats: 1 in every 3 Americans is a conversationalist, and is someone who updates their status on a social networking site such as Facebook or Twitter. 79% of the 100 largest fortune 500 use Facebook, Twitter, or other social networks. February 10, ...