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Try the 30/30 Minute Work Cycle

Written by Virginia Nussey | Posted on November 15th, 2010

One of the world’s greatest computer criminal masterminds is serving two concurrent 20-year sentences following a series of cyberheists unparalleled in their sheer volume of human victimization. Albert Gonzalez used his hacker powers for evil, and it’s actually a really sad story because, as the PSAs of the ’70s pointed out, a mind is a …

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Raven-Symone vs. Raven Internet Marketing Tools

Written by Raven | Posted on September 17th, 2010

Others are in doubt, but I am in the camp that Google’s Instant Search may actually promote long tail keyword search queries because the user is prompted to refine their search. I take issue with industry experts who say people ultimately are too stupid to be more specific when searching on Google. Well, maybe their clients are, but …

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Google Instant Will Not Cause Death by Starvation

Written by Raven | Posted on September 10th, 2010

If Google isn’t trying to drive out all other data collection platforms with Google Instant search, then Google must have other nefarious intentions. After all, it’s just a computer program that wants to enslave humanity. Why else would Google make any changes other than to more efficiently enslave us? Hours after its release, some on …

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Google Instant Is Not The Terminator

Written by Raven | Posted on September 9th, 2010

Google made a change. People are outraged. They have too much data already, your information will never be private again, they’re a monopoly, they’re closer to being self-aware! You know, just like every other time Google makes a change. Or every time Facebook makes a change. Or any time Windows gets updated. The potential for …

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Yahoo! and Bing Sitting in a Tree, S-E-R-P-I-N-G!

Written by | Posted on August 26th, 2010

“Hey Jon, have you heard? Yahoo! is now using Bing’s index in their search results!!! What is Raven going to do about it?!?” Indeed, I have heard. Thanks, of course, to my stringent policy of not living underneath a rock. And, as usual, we do have a plan, mostly. Our plan is to observe the …

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Personal Branding is Bullshit

Written by | Posted on August 20th, 2010

Let me rephrase: “personal brand” is a made-up term for “person.” A company needs a brand, an identity. A company is paperwork filed with the government. A logo, a slogan, a design style, an advertising or marketing campaign — these things help create a personality for the company. This week at SES San Francisco, several …

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Google Wave Created More Problems Than It Solved

Written by | Posted on August 5th, 2010

Google will abandon Google Wave in 2011. Before I rant about what I think was wrong with Google Wave, and why I thought it was doomed to fail from the beginning, I must first admit that I, too, manage an imperfect product. As Raven’s product manager, I can look at just about any aspect of it …

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Opportunity clicks. Why PPC is the right move in a bad economy.

Written by Guest Writer | Posted on July 28th, 2010

Our guest writer this week is David Mink Want to ruin the mood at a party? Mention the economy. It might not win you host of the year award, but a down economy is the perfect time to talk about why increasing the complexity, scale, and spend of most advertisers’ PPC campaigns makes more sense …

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Why We Don’t Tell People How to Do Their Job

Written by | Posted on June 17th, 2010

There is one thing that you won’t find on our site, and that’s how to do your job. While it’s tempting to be the company that provides tools, services, and also teaches you how to do Internet marketing, we feel the negatives outweigh the positives. Similar to our attitude about a tools company doing services, …

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Nashville, Our City

Written by | Posted on May 6th, 2010

With the Internet being global, we are fortunate enough to have users from all around the world, which makes our physical location a non-factor for our SaaS. This week however, our location suddenly did matter, as a very large portion of the city we live and operate in was suddenly under water. Raven is located …

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