Raven SEO Weekly Digest – Issue 40
Google and Mozilla Agree to Extend Default Firefox Search Deal
Choice – something that Google is willing to pay for to deny others, but has no qualms about using double standards. TechCrunch are reporting that Google has extended a deal to be the default search engine in Firefox for an additional three years. However, the search giant certainly has no problems about lobbying to prevent Microsoft doing exactly the same thing with Internet Explorer.
5 Steps to Improve Conversion Rates
If you’re doing a redesign or a fresh start, you always need to keep in mind that whatever you’re trying to accomplish, converting users should be a priority. Drew Stauffer gives us five steps to follow to improve conversion rates. Amongst the five steps are determine realistic goals and examine your current situation.
Twitter, SEO, and Online Marketing: You’re Missing the Point
Twitter – whether you love it or loathe it, if you’re in the online PR or SEO industry, having a Twitter account is a great way to network, promote and share (just so long as it’s in 140 characters or less). However, we could easily say the same thing about other social media sites. As in any kind of communication, whether online or offline, it’s a two way street – constantly churning out links is not an efficient way to promote your company or the service you provide.
Raven Recap
Filed under: SEO Weekly Digest